Latest Articles


3 Keys to Getting Started With Video Content Marketing

Last updated: 01/17/2021

In a bid to stay relevant in the YouTube era, B2B marketers are using more video content than ever before.  Video can be used to simplify complex information for...

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The 8 trends media execs are hoping to ride in 2021

Last updated: 01/16/2021

Bloomberg, Sky, Jungle Creations and more talk us through the media trends the industry should be focusing on in 2021. With the commencement of a new year, media predictions...

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How to Promote an Article: 76 Content Promotion Strategies for Blog Content

Last updated: 01/16/2021

Repurpose content We’ve prioritized the tactics within each section. This is based on our experience of the effectiveness of each tactic. As usual, prioritization is the key to...

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The Benefits of Green B2B Branding

Last updated: 01/16/2021

Consumer environmental awareness is at an all-time high, and more brands than ever before are embracing sustainable and environmentally friendly marketing practices to sway...

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Leading through times of uncertainty and crisis

Last updated: 01/16/2021

As a leader, our first instinct when an employee is struggling or when the path forward seems unclear is to try to solve the problem by offering advice drawn from our...

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139 Digital Marketing Statistics You Need To Know For 2021

Last updated: 01/16/2021

So without further ado, let’s get right into the digital marketing statistics on this list. A. Email Marketing Statistics Email marketing possesses the highest rate of...

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Marketers: Watch Out for These Challenges in 2021

Last updated: 01/15/2021

Digital transformation, interconnectivity and privacy will be big trends in martech in 2021 — we established that in yesterday's post. Shifting gears, I asked marketing...

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Top 5 Social Media Marketing Pitfalls

Last updated: 01/15/2021

The popularity of social media isn’t going away anytime soon, making it an important part of your overall marketing strategy. According to Statista, an estimated 3.6 billion...

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7 ways to use data to create better social media content

Last updated: 01/15/2021

The social media content calendar is the crux of every social media marketer’s strategy. When done well, content brings your audience closer to your brand, demonstrates your...

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How to Create a Strong Social Media Content Strategy

Last updated: 01/15/2021

Law How to Create a Strong Social Media Content Strategy Social media is the most widely-used content distribution channel, with 94% of content marketers using it. It can give...

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