Latest Articles


Big Data Analytics and Social Media

Last updated: 04/09/2021

The increasingly digitised world has meant each and every device in our home is, or soon will be, connected to the Internet of Things (IOT). This has enabled businesses to...

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Top Tips for Efficient Communication with Your SEO Team

Last updated: 04/09/2021

In today’s online landscape, having an SEO strategy and a dedicated SEO team is paramount to success and growth. Your goal should be to take up as much real estate in the search...

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10 Benefits of Consistent, High-Quality Content Marketing

Last updated: 04/09/2021

In this competitive B2B marketing landscape, businesses make substantial investments in building content marketing programs. Why? Content marketing has been proven to deliver...

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7 destination marketing ideas during the COVID-19 pandemic

Last updated: 04/09/2021

It would have been hard to imagine that destinations with major concerns around over-tourism, just a few months ago, would now be left deserted, but here we are. Government...

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7 Ideas For Content That Work for Both Sales and Marketing

Last updated: 04/09/2021

First things first, sales and marketing can definitely be combined. In fact, a sales team working alongside a marketing team can totally make magical things happen, like...

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How to Use Content Marketing for Customer Retention

Last updated: 04/08/2021

How to Use Content Marketing for Customer Retention Pocket You probably already know how powerful customer retention can be for your business. Cultivating new leads and clients...

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37 SEO Statistics You Need To Know

Last updated: 04/08/2021

SEO is constantly evolving. With every new update to search algorithms, the game changes. Marketers have to constantly adapt their SEO strategy based on new best optimization...

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Why Do Search Rankings on Some Keywords Fluctuate So Much?

Last updated: 04/08/2021

Today’s Ask an SEO question comes from Arjun in West Bengal. Arjun asks: I’ve been soothing client’s fears when they type in a query and see that their site has fallen for 21...

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7 Content Marketing Tactics That Still Work Wonders

Last updated: 04/08/2021

No matter how big or small your business is, content marketing offers a great way to drive new and better traffic to your website. Plus, by creating the likes of blog posts,...

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How to use competitive benchmarking to grow your social presence

Last updated: 04/08/2021

Pop quiz: how does your social presence stack up against your closest competitors? However, measuring success on social media is tricky. Because comparing “Likes,” shares and...

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